Specification for low embodied carbon
About Lesson

Roly Ward
Head of Business Development

Roly Ward


Roly Ward is an experienced business development leader with a demonstrated history of working in the building materials industry and modern methods of construction. He is skilled in product specification, negotiation, construction, management, sales and Business-to-Business (B2B). Roly is a graduate from Brunel University London and is a strong supply chain and project management professional.

MEDITE SMARTPLY is Europe’s leading producer of engineered wood-based construction panels and is committed to manufacturing products that contribute to healthier, environmentally conscious building solutions. It delivers exceptional products with outstanding sustainability credentials, demonstrating unrivalled innovation and is recognised for industry-leading customer service.

The manufacturing mills in Clonmel (MEDITE) and Waterford (SMARTPLY) feature the latest production technology to deliver high-quality MDF and OSB panels which meet the diverse needs of users, from furniture to floor structures and offsite manufacturing to timber frame construction, across 20 countries.

MEDITE SMARTPLY is the largest user of small diameter wood fibre in Ireland. Using forest thinnings of new growth pine and spruce and in excess of one million tonnes of pulpwood and sawmill residues each year, MEDITE SMARTPLY is an integral part of the Irish forest products sector. All of our products are certified by the Forest Stewardship Council (FSC®) and the Program for the Endorsement of Forest Certification (PEFC™).

Through consistent commitment to research, development and ongoing investment in technology, MEDITE and SMARTPLY have been established as leading brands in the wood panel market by introducing a wide variety of quality products and customer-led innovation in areas such as finish quality, moisture resistance, flame retardancy, machinability, durability and strength.

This makes MEDITE SMARTPLY products a trusted alternative to traditional materials and the category of choice for today’s designers and specifiers, supporting carbon reduction with sustainable solutions



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